How to Convert Your LinkedIn Profile into a Lead Generation Tool

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One question I am asked all the time by my prospects and clients - ‘Which one is a better lead generation tool - SEO, Social Ads, E-mailers, Buying Leads, Google Ads, or Affiliate Marketing?”   My usual answer is – “Start with tools which can give you leads at zero cost.”   Social media is one of those tools ...

How to Make Your Blog the Ferrari of Lead Generation

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B logging has emerged one of the most popular trends in lead generation in past 3-5 years.   Many of the businesses now revolve around blogging itself.   Good news is - their success has forced most modern marketers to take blog marketing more seriously.   May be that's why, today most of companies have a blog section on their websites.   Bad news is ...

Shhhh… Listen! Do You Hear the Sound of Higher Targeted Website Traffic?

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I have one simple question to ask you all marketers – ‘What You Want Most?’   The obvious answer will be – ‘More Leads, More Customers’.   It is followed by another question – ‘How to get That?’   Answer is – ‘More Website Traffic’.   You see, it’s simple math.   More website traffic means more leads and more leads equals to more customers.   However, I wish it ...

My Marketing Campaign Sucks…What to Do?

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Do you hear it asking yourself much often?   Do you find it difficult for your marketing campaign  to rise above the noise and the clutter?   For most of the marketing campaigns, answer is going to be – YES!   Admit it.   We all have faced this question in our life. And why this happens?   Answer lies in this wonderful quote:   Insanity: doing ...

Google Analytics is Adding a New Home Page

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Google has announced its plans to provide Google Analytics users a new landing page post login.   The new post-login landing page replaces Audience Overview and offers a snapshot of curated data from several reports.   Now, the users can see a curated set of data from different reports, including real-time data, traffic sources, user location, devices used to visit ...

Top 25 Proven Content Ideas to Post on Your Social Media Channels

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Do you struggle coming up with content ideas for your social media channels?   If yes, then you’re not alone. Content is the gasoline for social media marketing. However, many marketers face this challenge of coming up with novel content ideas. Also, the content they create, doesn’t get desired level of audience engagement. This article will spot some of the finest tips, tools ...

How to Get More B2B Leads without Spending a Dollar

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B2B leads generation is one of the hot topic in 2017 and a challenge for most of B2B marketers.   This article will throw some light on how modern B2B Marketers can make some tactical adjustments that will help them get more B2B leads and improve their bottom line without spending anything. ‘I am getting Traffic but not Leads. ...

Five Reasons You Should Hire a Digital Marketing Agency for your Next Online Campaign

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The reason many businesses are moving towards online marketing agencies is that building an in-house team can be pretty expensive and drain out a large portion of your annual marketing budget. On the other hand, a digital marketing agency manage every activity effectively while still remaining in the budget.   To hire the services of a digital ...